For more than 20 years I've helped consumer brands transform ideas into products customers notice, understand and purchase.
My experience spans creative leadership, packaging design, product visualization, branding and production, leading cross-functional creative teams from concept through manufacturing.
I've directed product photography, developed packaging systems for hundreds of SKUs, partnered with global manufacturing teams, and created photorealistic product renderings that allow marketing and sales teams to launch products months before physical packaging exists.
Throughout my career I've enjoyed solving creative problems that balance branding, manufacturing realities and consumer appeal.
Areas of expertise include:
• Packaging Design
• Product Visualization
• Brand Identity
• Retail Packaging
• Creative Leadership
• Photography Direction
• Production Systems
• Adobe Creative Suite
• Adobe Fantastic Fold
I'm always interested in connecting with creative leaders, agencies and organizations looking to build stronger brands through thoughtful design.